Build up Your Brand
“A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.” – Jeff Bezos Your brand is not just…
The Future of Marketing
Founded in August 2008, The CMO Survey is administered twice a year via an Internet survey. Questions repeat to observe trends over time and new questions are added to tap…
Understanding Brand
What is a brand? What are the various terms used, when you talk about brands? Here’s a list of most used brand terminology: Brand A brand is a product, service,…
Marketer Happiness Report 2019
Key Takeaways 1 We actively look for new opportunities to learn. Fully 4 out 5 of us are actively seeking projects that require us to learn new skills. We are…